UI design, Branding

logo design

Pippa is an all-inclusive hosting service for podcasts with robust analytics and a marketplace that connects advertisers with podcasters.

I joined the Pippa team as a user interface designer, and participated in the very first music-focused Techstars program with them in Los Angeles.

Erwan Jegouzo — Engineer
Timothy Voice — Engineer
Jake Smith — Engineer
Isabel Lee — UI Designer

At Pippa, I worked closely with engineers to create a design system and build an MVP for a web-based podcast hosting app. I performed user research and created a product strategy, which helped inform the overall roadmap. I created wireframes, user flows, high fidelity interface designs, and a Sketch design kit that included generic components for the engineering team.

I also established the brand identity and created a visual guideline. I led marketing campaigns and created deliverables, such as social media advertisements, stickers, banners, business cards, and one pagers.


brand guideline

sticker design

sticker design

home page web design

pricing plan web design

snipper tool feature — creates a 5- to 20-second transcribed video snippet of a podcast

podcast audio player

design system UI kit

page layouts for design system

one pager

one pager